Making the Transition:  (A smooth move from staging to decorating)

As a thriving staging professional you are able to meet and exceed your clients’ expectations. Now they want to hire you to decorate their new home once the old one sells.  Are you in a position to manage a large scale decorating or design project?

There are huge profits for the staging professional who seeks to add decorating to her/his resume. If you want to increase profits by servicing customers who really appreciate what you do, then you’ll love what Kimberley has to say about making this transition.

In this seminar, Kimberley reveals how you can move seamlessly from staging to decorating projects. She’ll tell you how to plug the gaps in profitability, avoid common pitfalls, increase job and customer satisfaction through a unique 15 Step Project Management Strategy. A dynamic and engaging crowd pleaser, Kimberley’s no-nonsense approach leaves the audience “fired up” and armed with specific techniques to transform their business.

Program Learning Objectives

Kimberley does not do theory. Attendees will leave this course with actionable strategies and solid plans in order to move seamlessly from staging to decorating including:

• Gaining both client and trade confidence
• Boosting company profile and earnings
• Increase word-of-mouth referrals
• Budgeting each project with assurance

Kimberley Seldon

Kimberley Seldon is a vibrant presence in the world of design and media, enjoying an international reputation as a designer, editor, keynote speaker and broadcast personality. Kimberley has enjoyed more than 15 years’ experience in television, hosting three of her own series including the HGTV series Design for Living with Kimberley Seldon. She presides as guest design expert on CityTV’s City Line with Tracy Moore. Kimberley has authored 3 books.  Business of Design, Volumes 1 and 2, plus the Small Spaces book.

Kimberley is also design editor of Canada’s Chatelaine and Editor in Chief of Dabble Magazine, and has authored two books: Kimberley Seldon’s Business of Design (Amazon) and 500 Ideas for Small Spaces (CPi Publishing). Her Business of Design website is uniquely devoted to the professional development of designers, decorators, stagers and stylists .

An award-winning design firm, Kimberley Seldon Design Group boasts 20 years’ experience in full-service interior design build — classic good taste with a modern edge for a discerning clientele for private homes, rural estates, urban lofts and commercial luxury across North America.